• Columnist, Ballard News Tribune, "Green My Ballard" monthly sustainability column based around the greater Ballard community
  
• Writer/editor, various materials for a wide range of clients, including profiles, blog entries, twitter posts, newsletter articles, press releases, fact sheets, and more
  
• Communications consulting for small businesses and non-profits
  

Internal Communications: Content Manager, Writer/Editor, Project Manager, Premera Blue Cross, Corporate Communications, Current

• Manage, write, edit content, and take photos for internal website - plan and oversee editorial calendar, write and edit feature and secondary articles (from Corporate Social Responsibility to health and business topics), manage freelance writer; oversaw redesign of site and added features including a fun weekly employee poll
  
• Consult and advise internal clients on communications strategy and tactics, among them Facilities/Food Service, Wellness, and Premera's environmental stewardship committee, The Green Team; includes support for change management process as HR/Wellness moves the company to a "culture of wellness" 
  
• Oversaw planning and execution of internal communications audit working with an outside vendor; developed new communications systems and strategies, implementing key recommendations
  
• Record CEO podcasts for internal broadcast
  
• Launched and contribute to internal Green Team "Living Green" blog
  
• Support external communications:  Premera news blog, Facebook posts, photos

• Cascade Harvest Coalition:  Project manager for the 2nd annual Eat Local for Thanksgiving campaign: Developed campaign plan and increased participation by 20 percent through marketing and communications tools, including social media
  
• Northwest Agriculture Business Center:  Program writer/editor and media relations for annual conference; resulted in regional radio and print coverage
  
• Sage Environmental: Research and analysis of programmatic best practices for salmon recovery programs to identify gaps
  
• Nyhus Communications: Account manager and advisor for Snohomish County's Agriculture Sustainability Project
  
• Writing and editing:  Marketing and editorial writing includes business-to-business articles, artist profiles, consumer articles, press releases, web copy and more; editing includes fiction and non-fiction manuscripts, personal/artist biographies, pitch documents and script editing for film and television production (with Vancouver-based companies)
  

• Developed and managed marketing, PR, and outreach campaigns for County Executive Aaron Reardon’s Agriculture Initiative; developed campaigns, produced collateral and events, managed and wrote web content; directed outside vendors and consultants. Successfully built awareness among regional public about farming issues and brought farmers together to advocate for their needs and provide tools for greater economic success.
  
• Communications advisor to a team that developed and implemented an outreach strategy for a major update to the Unified Development Code (UDC); the program now serves as a model for other county projects that require a high level of public and stakeholder engagement; included writing key internal and external documents, newsletters, op eds. Successfully engaged the public and key stakeholders to participate in the update process, resulting in more fair and balanced regulations. 
  
• Served on Executive Committee for SnoGold 2010, an Executive office business and tourism initiative; developed comprehensive communications plan and collateral materials to support increased tourism and business development in Snohomish County during the 2010 Olympic Games held in British Columbia.
  
• Worked with ad-hoc team on initial stages of Executive’s Climate Change Initiative developing messaging strategy and key messages
  
• Wrote and edited materials for the Executive Office, Economic Development Office, Surface Water Management and Planning & Development Services

• Developed, managed, and implemented marketing and communications strategies for Seattle Center’s signature program, Festal, a series of (then) 20 cultural festivals; built the Festal brand and positioned Seattle Center as an advocate for diversity and community through compelling marketing collateral and extensive earned media

• Assisted small business, community organizations and non-profits to identify issues, develop and implement marketing and communications strategies
  
• Clients included:  The Ethnic Heritage Council, Midlife Heroines Adventure Travel, Janzen & Associations (The American Heart Association), The Bartlett Group Public Relations (various projects), Seattle Shakespeare Company, Washington Women in Trades, among others

• Part of the transition team that led NW Folklife through an institutional and financial crisis; directed extensive media relations and outreach to key constituents; helped to re-establish Folklife’s ethical standing within its community of supporters, from major donors and community leaders to the general public
  
• Directed and managed all phases of the design and implementation of festival public relations and marketing, including developing editorial content and production of two 32-page souvenir programs
  
• Project manager for inaugural fundraising auction, which attracted 150 people and netted $60,000

• Coordinated public meetings and press conferences; oversaw design, production and translation of collateral materials for English, Punjabi and Chinese audiences; coordinated strategic promotional partnerships, advancing organizational goals of greater credibility, visibility and information dissemination; worked to bridge gaps between non-profit organizations and the general public through partnerships with community groups, small business, high-profile personalities and the creation of targeted events

• Management for Contemporary Organizations:  organizational development, triple bottom line sustainability/B Corporations, corporate social responsibility, cultural diversity, and public/private partnerships
  
• Marketing
  
• Community building and engagement
  
• Social, economic and environmental policies and practices

Strong writing and research component


PROFESSIONAL DEVELOPMENT

• Communications & Measurement Conference, International Assoc. of Business Communicators, 2010
• Measuring Social Media, American Marketing Association, 2010
• Social Marketing, Northwest Environmental Education Council, 2008
• Group Facilitation Techniques, ToP Facilitators Northwest, 2008
• Environmental Issues Course, The Mountaineers, 2003
• Toastmasters Certification, 2002
• Various writing and editing courses, among them from MediaBistro, Simon Fraser University, PRSA

• Salish Sea Trading Cooperative, Communications Support - Social Media/ Crew
• Sustainable Ballard, Member
• Cascade Harvest Coalition, Member
• Ballard Chamber of Commerce, Member (Seafood Fest committee, volunteer coordinator, 2001 - 2006)